
What is GEN – Generative Engine Optimization?
The Shift from Traditional SEO to GEN Search Engine Optimization (SEO) has long been the foundation of digital visibility. From keyword-stuffed articles to content clusters and AI-driven semantic search, SEO has evolved dramatically over the years. However, we are now entering a new paradigm known as Generative Engine Optimization (GEN), and at Virtuance Digital Marketing, … Continued